GDPR And How It Affects Your Social Strategy

  GDPR. Short for General Data Protection Regulation. The term has a lot of marketers confused and concerned about the future of their targeted advertising efforts, but once we cut through all the legal “mumbo-jumbo” what does it really mean? To simplify, GPDR stands for the right to be forgotten. For decades companies have been […]

The Science Behind Lengo and Dice Insights

On Tuesday, February 20th, 2018 our Customer Success Lead for Lengo, Kelsey Beasley, held an interview with Simon Hammond, a Data Science Consultant with our DHI team.  They discussed some of the science behind the data insights that Lengo and Dice offer to our clients, and how it helps our clients set themselves apart as industry experts. […]

Why Employer Branding is Important

You’ve undoubtedly heard about the importance of having a strong employer brand.  In this blog post, we’re going to review some interesting cases where companies have focused on employer branding efforts and seen immediate and impactful results. What is Employer Branding? Employer branding is how companies promote themselves as an employer of choice to help […]

Hackathon Fun at Lengo!

Hackathons have become increasingly popular over the last several years, with companies big and small across the world organizing events. Hackathons are a fun, inexpenssive way to kick start innovation. So, after a nearly two year hiatus, the team at Lengo participated in a one day Hackathon held at our London headquarters. Like most events […]

Targeted Marketing on Social Media

“When is a good time to invest in our social presence? What sites should we be utilising? What has changed since we last tried? What do I need to do to get in front of our “dream” audience, how do I even find them?” Sound familiar? In 10 years, more than 75% of the workforce […]